Director of Segment Marketing
Company: VirtualVocations
Location: Newark
Posted on: April 6, 2025
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Job Description:
A company is looking for a Director, Segment Marketing,
AMER.
Key Responsibilities
Own and execute the segment marketing strategy aligned with global
frameworks and regional sales priorities
Develop and scale an Account-Based Marketing (ABM) motion for
strategic accounts in the region
Lead execution of regional field events and collaborate on global
events to maximize campaign effectiveness
Required Qualifications
Extensive experience in B2B SaaS marketing, focusing on segment
marketing, ABM, or field marketing
Proven success in pipeline generation and regional marketing
execution within North America
Deep experience in marketing to enterprise buyers in banking,
retail, consumer products, and software
Strong leadership skills with experience managing or mentoring a
team
Expertise in Salesforce, Marketo, 6sense, and other key marketing
technologies
Keywords: VirtualVocations, Newark , Director of Segment Marketing, Executive , Newark, Delaware
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